Once a social staple, the clubhouse experiences a revival – but this time, in China
In the United States and Europe, the members’ club is experiencing a revival thanks to millennial sensitivities – current-day iterations feature co-working spaces and branded spas. But in China, the facilities of the clubhouse are popping up, open to all.
That’s the case of the Yanlord Clubhouse in Shenzhen, part of the city’s Eastward Development Strategy. Designed by CL3 Architects, the idea behind this project was to attract young urbanites to the new area.
The main social hook is a 60-seat café and bar which is meant to take the spot of the co-working space in a lighter way: CL3 included three-seat booths and four-person sofas meant to be used as meeting spots. The team also added a series of panels, which can be used as partitions to turn the café into an event venue.
But as much as Yanlord sets itself in the present – the 1990-sq-m venue includes a yoga room and a spinning room – it also excels at bringing forward the leisure stalwarts of the past. Case in point: the postcard-perfect – yes, postcard – outdoor swimming pool, the piano room and the dance room.
What’s the reason behind these throwbacks? It might be the Pete Buttigieg-Alexandre Arnault effect, but the mainstream millennial appears to be increasingly appreciating traditional art skills among its peers. Yanlord is right ahead of that speeding pendulum swing.
The takeaway: In your next leisure venue, maybe consider setting up a piano room – or painting hallway or salon – next to the high-tech spaces.