Articles tagged Building a Post-COVID Furniture Brand


Building a post-COVID furniture brand: service equals survival

Why brands should develop a post-ownership mindset that repositions them as a partner to customers, rather than producer.


Building a post-COVID furniture brand: digitally distributed design

Why brands should be thinking digital first when it comes to the way they create their products and curate their talent.


How to build a post-COVID furniture brand

With the industry’s key channels silenced and consumer behaviour destined to evolve post-lockdown, we set out our tactics for future relevance.

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