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As brands contend with an evermore enfranchised, educated and international consumer base, they’re repositioning store localization as an opportunity for true cross-cultural exchange.
London – Chinese fast fashion retailer Urban Revivo recently opened its first store in Europe. To stand out, Domani proposed a very sound way of going global.
Shenzhen, China – A retail space by Domani Architectural Concepts becomes a distillation of the bold young brand in an expanding cultural centre.
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