Das Magazin by Parat

Parat is a Hamburg-based design studio focusing on interiors and scenography.

Design studio Parat, in collaboration with Julia Gèsine Stefan, used a graphic series of display stands to prop up international publications at Das Magazin, a pop-up store in Hamburg. The magazine and book shop required modular and flexible systems to present the publications on easy to assemble stands.

Parat found a solution in these striking black and yellow ladder-like designs which became focal elements for the stark, white space. The geometric constructions, paired with copper disc components, allow for different ways of experiencing the publications. By using the zigzag table, visitors are able to leaf through the titles without having to pick them up.

Photos Martin Schlüter

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