Stockholm – Trade fairs: too much to see, too much to do. It’s impossible for a single visitor to experience every product, stand and installation on exhibit at almost any given fair, but this is especially true in a multi-venue event such as the Stockholm Furniture & Light Fair 2018. However, the outstanding exhibits will always do just that. Here are the five of the best stands and installations according to Frame.
Winner of the Editors’ Choice Award for Best Stand, The Lookout – an installation by Note Design Studio for Tarkett – showcases the potential of the flooring brand’s products. Described by the jury as ‘an intelligent three-dimensional way of displaying a two-dimensional product, and a clever architectural use of space’, the stand features an attention-grabbing staircase that doubles as a seating area.
Commissioned to create the Bolon stand, Shanghai-based interdisciplinary design practice Neri&Hu conceived a nature-inspired installation for the brand that showcased the product range of the flooring collection Elements. Large tubes ‘sealed’ with Bolon fabrics are suspended from the ceiling above the stand, forming an abstract forest.
Designer and interior decorator Anya Sebton combined layered, draped fabrics with colourful archways for Swedish design company Lammhults. The spatial presentation included hand-painted patterns on the wall behind the stand’s counter, courtesy of illustrator Siri Carlén. The space is home to Lammhults’ 2018 launches, which include Gunilla Allard’s Carousel conference chair and the Add Cable Table, also from the hands of Sebton.
In collaboration with the Materials Library, Christian Halleröd explores the definition of fake and real in his Trend Exhibition titled EN-AW 6082, a name Halleröd says ‘alludes to the material references in the exhibition’. As ‘real’ materials are becoming scarce and arguably morally indefensible to extract, natural materials are increasingly being replaced by man-made imitations – often defined as ‘fake’. In the interests of environmental sustainability, the Stockholm-based studio believes it is high time to reconsider these valuations of the natural and artificial.
Simultaneously, the exhibition displays how interiors take inspiration from the art world. ‘It has become more important to offer an experience to visitors when they walk into a store since the act of buying the product can be handled online. This is why many retailers are interested in broadening their approach to their retail interiors; and they are referring to the art world to enhance the customer experience,’ says Halleröd.
Tasked with creating this year’s Design Bar – which also hosts the fair’s Design & Architecture talks – Luca Nichetto joined forces with Chef Lina Ahlin to arrange social islands of seating. Reminiscent of a Roman arena and evoking the ruins of Stonehenge, the resulting 2000-sq-m bar titled Ratatouille is an open oval-shaped space, filled with a mix of design furniture from brands such as &Tradition, Hem, Offecct and Fogia.