Shanghai – As an architect, perhaps it was unsurprising that Junya Ishigami’s goal for this project was to create a work of architecture indoors. Nonetheless, it was the location of the Jins store in the Shanghai World Financial Centre that drove Ishigami to create a ‘huge emptiness within the crowded shopping mall’. Almost everything, including colour, was stripped away in a minimal interior where form follows function.
Five monolithic 12-m-long and 25-cm-deep concrete blocks dominate the store and, despite their volume, seem to float in the air. While three display eyewear products, the other two are used for customer assistance and product assembly. Each contains a pre-stressed steel cantilever structure covered with tons of concrete positioned at the same height of 80 cm to create a low, flat landscape. The dimensions and volume aren’t merely eye candy: the length, width and depth have been carefully considered to ensure the maximum linear display and enable easy circulation for customers.