Copying is rife in the design world, yet we are so obsessed with originality that we persist in seeing it as a sin. Why should this be?
Inspired by the non-judgemental attitude conveyed by Déjà-Vu: An Exploration of Design Affiliations, an exhibition at the Interieur Biennale in Kortrijk, Belgium, curated by Chris Meplon and Moniek Bucquoye, Frame asked former design editor turned novelist Will Wiles to explore the fraught issue. His conclusion: that designers don’t need to copy less, they just need to copy better.
See Frame 91, out today, for the full story.